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How we helped Cinecast reduce broadcasting costs

Posted: 15.03.2021
Cinecast has been organizing online broadcasts, TV bridges, and webinars since 2018. Among their customers are Adidas, Otkrytie Bank, TSUM, and Dr. Reddys. Cinecast works with large brands as well as small online schools and solo entrepreneurs.

Why they needed a streaming platform

Cinecast is constantly improving its product and working to optimize business processes. In the fall of 2020, the company management decided to reduce the broadcasting costs while improving the quality of the services. To achieve this goal, G-Core Labs Streaming Platform was chosen.

CTO of Cinecast

Alexander Dmukhovsky

“In the past, we had to use our own resources to broadcast for customers. The time of our specialists was wasted that way, and it was also expensive. We thought it through and came to the conclusion that it would be more practical to outsource such tasks to professionals. After looking for alternatives and considering different options, we became friends with G-Core Labs. Thanks to the guys, we managed to achieve the result we needed: now we save on broadcasts with little traffic; we don’t have to rack our brains over this and can further develop our business.”

CTO of Cinecast

Alexander Dmukhovsky

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Why G-Core Labs?

We provide a ready-made infrastructure for comfortable and advanced streaming:

  • Streaming with low latency (up to 4 seconds) for all video streams in Full HD
  • DVR. Support for 4-hour recording and rewinding of live broadcasts
  • Adaptive streaming. The platform supports streaming with an adaptive bitrate up to 4K
  • Transcoding in HD, Full HD, or 4K on the fly, and video delivery in real time to consoles, smartphones, and Smart TVs
  • Polite and competent multilingual 24/7 technical support
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